Volkswagen of St. Augustine Gift & Greeting Card

Business Description

I'll share two stories that began in the forties and converge today. My grandfather, Sam DiFeo, went from baking to automobiles in the forties, first shuttling used cars from Florida to New Jersey to sell them, and then opening a Chrysler store, his first of many new car dealerships.

Around the same time, Volkswagen sold it's first cars in the US. They've come a long way from the two, yes two, US sales that first year, being called "the little engine that could" by the Wall Street Journal, increasing year over year volume by 31% in 2012, and well on their way to reach the lofty goal of 800,000 US sales in 2018 they set a few years ago.

My grandfather Sam's spirit and vision were carried on as well, with my father Joe and his brother Sam building the family business to one of the largest dealership groups in the country through the 70's, 80's, and early 90's. Currently our family business consists of 18 dealerships across three states, many of them operated by Sam's grandchildren.

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